Graphic Designer: Geoff McFetridge

If you like children's books, the 70s, and clean lines, you'll easily fall to favor works created by Los Angeles based graphic designer Geoff McFetridge. The canadian born graphic designer moved to L.A. in the 90s to attend the California Institute of the Arts (CalArts) for a graduate degree. Though he had already gained popularity as a student (as a conventional graphic designer), McFetridge's stay in Los Angeles within the last decade has gained him a high-profiled clientile such as the Sophia Coppola, The Whitest Boy Alive (Video Above), and even Pepsi. What seperates McFetridge from other graphic designer is that he usually has freedom from his clients (a freedom McFetridge has worked hard for).

Personally, I really enjoy some of McFetridges pieces (like this video). I was fortunate to meet McFetridge during a speaking he had with Ed Fella for their show at REDCAT's called Two Lines Align. If you ever get the chance to meet a well-known graphic designer, take the opportunity!

Check McFetridge out, just google him (it's the same story everywhere).