I don't think that you guys realize how much streetwear has taken over the fashion world. I love the urban sensation of threads. It's always new and exciting stuff. (= I did an article about Dime Piece (another female streetwear) and I'm now doing one on Hellz Bellz. Hellz Bellz has a little bit more variety than Dime Piece. But I favor both (= From one of the hardest working ladies in the game right now, Lanie Alabanza has been grinding like crazy to finally be able to enjoy the fruits of her success with her line Hellz Bellz. Having worked as an intern at Alphanumeric she then worked her way up the street wear ladder to Ladies Graphic Designer of Triple 5 Soul, finally landing a gig at Rocawear as Art Director. While all this was happening, Lanie would come home from a full days work and start designing her own range, later to be known as Hellz Bellz. Not one to know what sleep actually is, Lanie finally started seeing her label come to fruition and after ditching working for "the man", became her own boss and CEO of her own label Hellz Bellz. With the Aussie drop just around the corner, Lanie took time out of her mad hectic schedule to chat with Sneaker Freaker's own Muff Daddy Mafia, droppin' knowledge on her label, her philosophy on weapons and why the girls are keepin' it tight in the female street wear scene.
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